©2007-2008 Gregory Hill
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One of the first projects for me was the design of a union logo for the film (and now the comic books). In the world of DWTS, the mob operates through a union which covers transportation among other things. The idea was to model the logo loosely on the Teamster's logo (there was no attempt to suggest mob connections with the real teamsters).
Their logo incorporates a wheel and two horse heads. My interpretation kept the same general elements, but our wheel is now a design of 5 bullets and center pentagram. The horse heads have become demon heads with horns and the suggestion of wings. This logo began appearing on promotional material and the movie website over a year ago.
DEATH WALKS THE STREETS: Graphic Design #1
We began offering various logo designs as downloadable desktop wallpapers as well. I chose to give the graphic a heavy, stained metallic look, with the union logo as a raised design within the textured metal background. We also introduced the tagline "Vampires. Demons. Zombies. Werewolves. The Mob".
James, Ben and I felt that except for the script, there was nothing visual to grab people's attention... either on the website or in promotional material. So as time went on, I began to design more and more material which could be used wherever they thought best to help sell the project and keep fan interest up.